A good subject got the attention of Uri Levine, founder of Waze and Feex.

A good subject got the attention of Rich Riley, Chief Executive Officer at Shazam 

A good subject got the attention of Jeff Bezos, founder of Amazon

The Subject Project

A good subject has the power to get the attention of people that don’t even have time to breath? Lets find out together. The experiment consist in sending a blank email and try to get attention of very busy people just by the subject.