GRANDE is my creative dream coming true. A space to learn, try shit out, and develop myself as a creative. I mainly work on independent projects, but sometimes also collaborating with artists, musicians, photographers and start-ups.
GRANDE is an experimental studio. With no particular focus, we mix art, technology and design to create projects that start conversations with people.
The combination between urban intervention and digital scalability is what fascinates me the most, how does a simple sticker glued on one street end up spreading all over the world?
The vast majority of the projects you will see here I did along with very good friends, without any kind of financial support from any institution or company to plan, design or market it.
Here are a few of our projects, I hope you enjoy. To see it all check GRANDE.gg(pt)
RUA GIRASSOL 154
Why everything has to be big?
Agencies and production companies often have very big and luxurious offices, and during the years those constructions have changed the city landscape, transforming small neighbourhoods into big gentrification areas.
To launch GRANDE I wanted to move on the opposite direction — I decided to go small.
Not On App Store
Is there really an app for everything?
We talk so much about technology that we sometimes forget what's in front of us. The "Not Available on App Store" sticker came up as conversation starter, the plan was to stick it on everything that is not available on the App Store.
The project site sent out more than 10,000 stickers to more than 50 countries, we received photos, emails and letters from all over the globe.
Fast Company: Here Are Some Excellent Things Not Available In The App Store.
BuzzFeed: There isn't an app for everything.
Design TAXI: A Sticker For Things That Can't Be Downloaded
Colossal: Stickers Remind Us There Isn’t an App for Everything
Huffington Post: A campaign against hyper-connectivity
PRAIA DE PAULISTA
The beaches within us
In São Paulo, there's this saying that goes like: "Shopping malls are the São Paulo beaches." It suggests that, since the city of São Paulo doesn't have a proper beach and people only hang out in shopping malls. I disagree.
Estado de São Paulo: Trio espalha placas para identificar as praias da capital
Veja: Projeto espalha placas sinalizando praias em pontos turísticos
Folha de São Paulo: As 'praias' da capital paulista
Catraca Livre: O projeto 'Praia de Paulista' quer estimular a ocupação dos espaços públicos